In 2016 Zynga Marketing launched a 30 second TV commercial promoting 3 new Hit It Rich slots games: Brides Maids, Wizard of Oz Slots and the Princess Bride. The commercial aired nationally in the US.
We hired an LA production company to produce the commercial. I was responsible for creating a 20 second version that would run concurrently on Facebook.`
After receiving A + B roll footage, the musical score and voice over track from the the production company, I created storyboards of the video ad for excecutive review.
Once approved I edited the footage, adding visual effects, text overlays and a closing sequence which included screen animations for the devices, the 4 marketplace badges and a CTA.`